As CCBA seeks to promote itself as the ultimate meals companion in the African market in 2021, several partnerships have been created to enhance the use of Coca-Cola products alongside meals.

Following varied strategic partnerships set up by CCBA with varied food providers like “The Library”, “Pepinos Pizza”, and “Flame Grill”, among others, we were tasked to create varied digital, and physical materials to aid in promotion sales and push the campaign currently running named “coke with meals”. These have since been done, and continue to have impact on sales across different markets.