STEM International School is an educational institution that offers the American Curriculum, based on STEM principles and Christian values to elementary and senior students in Kenya and Zambia.

After extensive research and analysis of the brand in the current business environment, we developed a brand strategy that refined their product, improved their service design and brand experience. This, in turn, helped with the penetration into the Zambian market. We also revamped the brand, created a new identity with a new focus on “defining the mould that shapes the future”. The new brand has since improved the reputation of the school and built credibility of the same.